FACEBOOK & INSTAGRAM ADVERTISING

Give the right people a reason to enquire.

Your offer needs to make sense quickly in a busy feed. We help plan Facebook and Instagram campaigns that connect a clear message, suitable creative and an understandable next step.

The problem

Attention is the beginning of the journey.

An advertisement may attract interest without producing useful enquiries. The offer, creative, form and follow-up process need to work together so your team can respond to people who are a suitable fit.

Signs worth exploring:

Possible scope

What your project could include

These are possible deliverables. The exact scope depends on the priority we agree and what Stratlogically is equipped to provide for your situation.

  • Offer and campaign-objective planningDefine what the campaign should achieve.
  • Audience and geographic planning within available platform controlsReach people in the areas you serve.
  • Ad copy and creative conceptsMake the offer clear in a busy feed.
  • Agreed creative production or adaptation of supplied assetsUse or create assets within the agreed scope.
  • Lead-form or landing-page journey planningConnect interest to a useful next step.
  • Tracking and enquiry-handoff setup where scopedHelp your team respond.
  • Creative testing and campaign reviewImprove based on evidence.
  • Reporting on enquiry relevance and downstream actionsKeep the focus on useful outcomes.
Illustrative example

Real estate business

A project could connect an informative campaign about a valuation service with a clear enquiry form and a defined follow-up process.

Illustrative example, not a client result.

Creative to follow-up

Illustrative workflow

Illustrative workflow — not a promised outcome or diagnosis of your business.

Progress

How we review progress

We may review enquiries, cost per qualified enquiry, response time and appointment progression. Reach and engagement provide supporting context.

Scope and pricing

Agreed before paid work begins

The quote depends on campaign complexity, creative requirements, destinations, integrations and management. Media spend is separate. Photography and video production are included only when specified.

The initial discovery call is free. Any separately scoped investigation, implementation or ongoing management is priced and agreed before it starts.

How we work

From conversation to agreed delivery

  1. FREE DISCOVERY CALL

    Tell us how your business works

    Tell us how your business operates and where things feel slow, repetitive or difficult. We ask focused questions to understand the situation.

  2. OVERVIEW AND DIAGNOSIS

    Explore the likely bottleneck

    We review the information available and explore the likely bottleneck. If a deeper investigation is needed, we explain the proposed scope before proceeding.

  3. SCOPE AND QUOTE

    Agree before paid work begins

    We agree on the priority, deliverables, responsibilities, timeline and price before paid work begins.

  4. DELIVERY AND REVIEW

    Complete and review the agreed work

    We complete the agreed work and review it against the measures established for the project.

Service FAQs

The proposal will state which assets we create, adapt or need you to provide. Filming is not automatically included.

It depends on the offer and journey. We can assess whether a platform form or a dedicated page is more suitable.

No. Its suitability depends on the audience, permissions, platform restrictions and project scope.

Related services

Connect your next campaign to a clearer enquiry journey.

Let’s explore the offer, audience and follow-up process together.

Your next step

Book a free discovery call

Tell us a little about your business and what feels slow, repetitive or difficult. You do not need to choose a solution before we speak.

What happens next?

Choose a time that works for you. You’ll receive a calendar confirmation by email. A meeting is confirmed only after Calendly records your booking.

Service of interest: Meta Ads — you can change this when we speak, or say you’re not sure yet.

Free discovery callNo obligation to buy