SEARCH ENGINE OPTIMISATION

Help people find and understand your services.

Your website should clearly explain what you offer, where you operate and why someone should take the next step. We help local businesses improve their search foundations through focused content, technical priorities and local visibility work.

The problem

A website can exist without making your services easy to discover.

Unclear service pages, missing location information and technical obstacles can make your website less useful to both visitors and search engines. We explore the issues that matter to your business before proposing a programme of work.

Signs worth exploring:

Possible scope

What your project could include

These are possible deliverables. The exact scope depends on the priority we agree and what Stratlogically is equipped to provide for your situation.

  • Search and page reviewAssess the current website and available search data.
  • Service and search mappingConnect relevant search topics with suitable pages.
  • On-page improvementsRefine headings, page titles, descriptions and internal links.
  • Local informationImprove the clarity and consistency of business and service-area details.
  • Technical prioritiesIdentify agreed crawlability, indexing and performance issues.
  • Content developmentCreate or improve useful service content within the agreed scope.
  • ReportingReview relevant search visibility, visits and enquiries.
Illustrative example

Dental practice

A project could improve the structure of service pages, clarify the practice’s location and make the appointment-enquiry route easier to find. Clinical content would require the practice’s review.

Illustrative example, not a client result.

Search to enquiry route

Illustrative workflow

Illustrative workflow — not a promised outcome or diagnosis of your business.

Progress

How we review progress

We agree on suitable indicators such as relevant search impressions, organic visits and enquiries from organic traffic. Ranking changes provide context; they are not the only measure.

Scope and pricing

Agreed before paid work begins

Pricing depends on website size, technical needs, locations, content requirements and whether implementation or ongoing support is included.

The initial discovery call is free. Any separately scoped investigation, implementation or ongoing management is priced and agreed before it starts.

How we work

From conversation to agreed delivery

  1. FREE DISCOVERY CALL

    Tell us how your business works

    Tell us how your business operates and where things feel slow, repetitive or difficult. We ask focused questions to understand the situation.

  2. OVERVIEW AND DIAGNOSIS

    Explore the likely bottleneck

    We review the information available and explore the likely bottleneck. If a deeper investigation is needed, we explain the proposed scope before proceeding.

  3. SCOPE AND QUOTE

    Agree before paid work begins

    We agree on the priority, deliverables, responsibilities, timeline and price before paid work begins.

  4. DELIVERY AND REVIEW

    Complete and review the agreed work

    We complete the agreed work and review it against the measures established for the project.

Service FAQs

There is no fixed timeline. The starting condition of the website, competition and scope of work all affect progress. We agree on review points without promising a ranking date.

No. We do not guarantee a specific search position.

A rebuild is not automatically included. If wider development is needed, it will be scoped separately.

Related services

Make your services easier to discover.

Start with a conversation about your website, service area and current enquiries.

Your next step

Book a free discovery call

Tell us a little about your business and what feels slow, repetitive or difficult. You do not need to choose a solution before we speak.

What happens next?

Choose a time that works for you. You’ll receive a calendar confirmation by email. A meeting is confirmed only after Calendly records your booking.

Service of interest: Search Engine Optimisation — you can change this when we speak, or say you’re not sure yet.

Free discovery callNo obligation to buy